The Practical Manager Course (TPMAC)
- February 10 – 12, 2020
- 8:30 am to 4:30 pm
- Royal Tulip, Tigoni Road, Kilimani Nairobi
- +254 755 948 525
Designed for:
Mid-Level to Senior Management staff
Objectives:
- To understand the overall business dynamics in a complex and changing environment.
- To broaden knowledge in the fields of finance, marketing, production and human resources and their inter-relation.
- To develop and improve identification with and commitment to common corporate objectives and the organization wide strategy.
- To promote cohesiveness and to exchange experiences amongst participants.
Programme content:
Strategy: Corporate strategy and competitiveness.
Finance: Financial performance analysis, financial statements, liquidity analysis, financial management, analysis of corporate accounts, cash flow analysis, capital expenditure and investment, activity based management, rules and policies of Corporate Finance.
Marketing: Market Segmentation, product positioning, multiple products portfolio, value chain management, rules and policies of Corporate Marketing.
Human Resources: Core competencies and management development.
Training Methods:
Lectures, case studies, simulations and self-study.
Investment:
Kshs 45,000 inclusive of VAT per participant. Accommodation and travel not included.